The Name
نقش means
نقش means
imprint.
In Urdu, نقش (naqsh) refers to something pressed into a surface — a mark that stays. A seal. An impression that doesn't fade.
We chose this name because that's what good skincare should do. Not cover, not temporarily improve — leave a visible, lasting difference. An imprint on your skin.
نقش
Naqsh · Imprint · Mark
How we think
about formulas.
01
One hero ingredient.
Every formula is built around a single active that does something specific. We don't try to solve every problem in one bottle.
02
Effective concentration.
We use clinical doses — not trace amounts added for marketing. 15% Vitamin C. 10% Niacinamide. SPF 50. The numbers that work.
03
Built for South Asian skin.
Our climate, our skin tones, our specific concerns — hyperpigmentation, heat, humidity. Not imported assumptions about what skin needs.
Standards
What we
What we
won't
compromise.
Cruelty-free
Never tested on animals at any stage
Dermatologist tested
Every formula clinically reviewed before launch
No harmful fillers
No parabens, no sulfates, no unnecessary fragrance
Transparent ingredients
Full INCI list on every product
30-day guarantee
If it doesn't work for your skin, we refund it
Made with integrity
Small batches, quality controlled